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After Apple, China Directs Its Ire at Microsoft


Yum Brands, Intel, and Sony also make the news.

Intel Partners With Baidu

Having seen rival ARM Holdings (NASDAQ:ARMH) gain market share in providing chips to mobile devices from Apple and Google (NASDAQ:GOOG), Intel (NASDAQ:INTC) has announced a partnership with search giant Baidu (NASDAQ:BIDU) in order to improve its standing in the burgeoning China market.

According to PCWorld, the two companies will be building a joint innovation lab, where Chinese software developers will be able to use Intel-powered desktops, mobile devices, and software tools to develop mobile software. Intel did not reveal how much it was spending on the lab.

As for Baidu, the company's goal is to become a mobile services hub and therefore it wants developers to create apps that complement its search and mapping ecosystem.

China Bans Django Unchained From Out of Nowhere

Quentin Tarantino's Oscar-winning Django Unchained, which is a film about a former slave who wreaks revenge on slave owners, was mysteriously yanked from Chinese cinemas on its premiere day this week, catching its international distributor, Sony (NYSE:SNE), entirely by surprise.

"We regret that Django Unchained has been removed from theaters and are working with the Chinese authorities to determine whether the film can be rescheduled," said Sony Pictures in its statement.

Tarantino had earlier made minor cuts to the movie to get approval from Chinese censors.

"It's well known that China is very arbitrary over the release of films with sexual and political content and also limits Hollywood film distribution to protect its own theatrical industry," commented Nikki Finke of the trade publication Deadline Hollywood

With China now the second-biggest box office market after the US, Hollywood studios have been eager to cooperate with the Chinese in order to get their films screened. For example, Disney's (NYSE:DIS) upcoming Iron Man 3 will be released with a special cut in China. Chinese audiences will get to see scenes featuring a top local actress.

Twitter: @sterlingwong
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