The Top 10 Fastest-Falling Mega Brands
By Anthony Shields Oct 12, 2012 11:05 am
How the mighty fall! According to Interbrand, these former titans of brand value have tumbled most dramatically in the past year.
MINYANVILLE ORIGINAL It takes a lot of effort to build a strong brand, and even more to maintain it. Interbrand, one of the nation's experts on global brands, recently compiled data on the top companies that are failing to maintain consumer appeal. The following are the top ten brand names that are losing their fanbases -- and maybe big bucks because of it. Click on the image below to be redirected to our slide show.
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