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Verizon iPhone Sales Fell Short of Expectations
February 17, 2011 09:05 AM
Now, this is a surprise.
After all the complaints, after all the wishes, after all the big talk, it would seem that iPhone users can actually tolerate AT&T -- or maybe the iPhone isn't that big of a draw anymore.
Speaking with unnamed Apple sources
, Boy Genius Report got its hands on some exclusive and confidential sales numbers for the first five days of the Verizon iPhone. Combining the sales of five Apple stores -- two of which are purportedly "very, very prominent Apple stores" -- the Verizon model barely topped the AT&T model. Bare in mind, the AT&T model has been on the market since June. Here's how many units of each sold from Thursday the 10th through Monday the 14th:
Thursday: Verizon = 909, AT&T = 539
Friday: Verizon = 916, AT&T = 680
Saturday: Verizon = 660, AT&T = 471
Sunday: Verizon = 796, AT&T = 701
Monday: Verizon = 711, AT&T = 618
Online pre-orders amounted to around 550,000 units. BGR also provided some stats on who purchased the Verizon iPhone: 30% were Android users, a little over 25% were BlackBerry users, and a mere 14% were AT&T iPhone owners. The rest didn't want to say or didn't have a phone prior to their iPhone 4 purchases.
So what happened to that mass AT&T exodus everyone predicted?
Some analysts say many customers are willing to wait a few months for the iPhone 5. Also, because of subscribers' existing contracts, few people want to pay a termination fee for a new contract. And maybe, with Android smartphones being viable alternatives, the iPhone isn't a must-have device anymore.
At any rate, wishes were granted, the Verizon iPhone's here, but few people are taking advantage of it.
Then again, it might be a different story come June when the iPhone 5 debuts.
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by Sean Udall.
No positions in stocks mentioned.
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