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Testy Steve Jobs Personally Drives at Least One Customer Away From Apple

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NOW THIS IS HAPPENING
DailyFeed
Chelsea Kate Isaacs, a journalism student at CW Post college on Long Island, was assigned by a professor to write an article about a new initiative at the school to buy each incoming freshman an Apple iPad.

According to Isaacs, she left six voice-mail messages with Apple's PR department and never got a response.

So, she threw a Hail Mary pass and emailed Steve Jobs directly.

Now, Jobs has a history of replying personally to emails and, some would say, even invites correspondence by making no secret of his email address (sjobs@apple.com).

Steve kept his streak alive, getting back to Isaacs after she asked why the company's Media Relations Department refused to respond.

The answer:

"Our goals do not include helping you get a good grade. Sorry."

Isaacs, already behaving like a hard-nosed journalist, took a firmer tone in her follow-up, arguing that she never thought Apple's goal should be to to help her "get a good grade" and asked, in so many words, if it isn't Jobs' responsibility to return customers' calls.

Jobs:

"Nope. We have over 300 million users and we can't respond to their requests unless they involve a problem of some kind. Sorry."

Isaacs kept at it. She wrote back again, pointing out that she is a customer, she did have a problem, and she was on deadline.

Deadline?!? Why didn't you say so in the first place, Chelsea? Here's what she got back from the King of Kupertino:

"Please leave us alone."

Oooookaaaaay, then, Steve. Something tells me Chelsea Isaacs will be leaving you alone next time she's in the market for a computer, as well. Though it'll be really, really, really hard to swap out her iPod for a Microsoft Zune. There's probably nothing you can say that's insulting enough for someone to make that switch...
POSITION:  No positions in stocks mentioned.

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