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Starbucks is World's Most Popular Social Media Consumer Brand

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"Famecount.com, the first media measurement service to examine online popularity across multiple social media channels, announced today that Starbucks is social media’s most popular consumer brand," the Examiner reported.

"In a study conducted on Wednesday, Starbucks had 7.4 million Facebook fans, 901,925 Twitter followers and 6,509 YouTube subscribers resulting in a Famecount index of 69.7 percent. Coca-Cola (53.7 percent), Whole Foods Market (48.4 percent), Skittles (48.3 percent), and Oreo (48.1percent) round out the top five brands. Interestingly, food and drink brands accounted for six of the top ten. The highest ranked non-food or drink consumer brand was online shoe and clothing retailer, Zappos.com."
SOURCE:   Examiner

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