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Insane Deception Exposed in California Happy Meal Lawsuit

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An interesting story caught my eye this morning in the New York Daily News.

The Center for Science in the Public Interest, an advocacy group, is representing a woman the paper describes as "an allegedly typical mother of two from Sacramento named Monet Parham."

Ms. Parham and CSPI are suing McDonald's in a class-action, claiming it is a violation of California law to make Happy Meals overly appealing to children, "thus launching them on a lifelong course to overeating and other health horrors."

In an interview with the Los Angeles Times, Parham said:

“I don’t think it’s OK to entice children with Happy Meals with the promise of a toy.”

After this summer's “Shrek Forever After” was released over the summer, Parham claims her children began to badger her, requesting more and more trips to McDonald's to collect all the Shrek toys in the Happy Meal set.

“Needless to say, my answer was no,” she said. “And as usual, pouting ensued and a little bit of a disagreement between us. This doesn’t stop with one request. It’s truly a litany of requests.” Parham also complained that, ''What kids see as a fun toy, I now realize is a sophisticated, high-tech marketing scheme that's designed to put McDonald's between me and my daughters. For the sake of other parents and their children, I want McDonald's to stop interfering with my family,''

But Monet Parham has been exposed by Ira Stoll at the Future of Capitalism blog. She's actually not a typical mom at all falling victim to the sophisticated, high-tech marketing scheme that McDonald's has designed to put their global corporation between helpless mother and child(ren). No, Monet Parham is actually an employee of the California Department of Public Health's Nutrition Section and has conveniently "forgotten" to mention this affiliation:

And her bio?

Name: Monet Parham-Lee, MPH
Title: Regional Program Manager
Organization: Network for a Healthy California, CA Dept. of Public Health
Address:1616 Capitol Ave
City: Sacramento State: CA Zip Code:95814
Phone: (916) 552-9906
Monet Parham-Lee serves has a Regional Program Manager within the Network for a Healthy California; a program of the California Department of Public Health funded by the USDA-Supplemental Nutrition Assistance Program (formerly the Food Stamp Program). She spends most of her time at the Network providing consultation, technical assistance and on-going support for the Regional Networks which facilitate the full integration of a variety of State Network-level functions on the regional level, bringing services and support closer to Network-funded projects and partners serving the low income audience. Ms. Parham-Lee also serves as the Network's lead staff person on early childhood matters, working closely with several Network funded Statewide Leadership Projects focused on early nutrition and physical activity. Prior to joining the Network, she worked in a variety of health services, childrens services, and public health programs at the State-level, as well as with the Greater Sacramento Urban League.

California, as well know, is in dire financial straits because of an out-of-control pay/benefits/retirement package for public employees that is literally bankrupting the state.

Monet Parham is one of those people. Perhaps she can use some of her taxpayer-funded salary (and maybe get some sort of loan against her future pension benefits) to pay the court costs after this little piece of legal insanity is thrown out.
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