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How to Register Short-and-Sweet Domain Names

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ONE FOUR-LETTER WORD BEGETS ANOTHER
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In the Internet sea, four-letter dot-com domain names are the white whale -- all 456,976 of them. SEO admins wishing to keep Web addresses short and sweet began snatching up every four-letter combination as soon they were available. I mean, would Google-killer Cuil.com be as popular as it is if it was Cuilio.com? Unlikely.

And with all the Woot.coms, Golf.coms, and Food.coms, by November 2007, the last one was registered.

But like the 212 area code, four-letter dot-coms are still being sold by the registrants, fetching exorbitant price tags depending on the sequence. Hope may have been lost, but one developer discovered a loophole: numbers and hyphens.

Nick Pisarro of Semmyfun conducted an experiment to find how many four-character domains were already registered. Verifying that random A-Z combinations were all taken, Pisarro tested 500 sets of three letters and one digit. The result: Only 22.4% were registered!

Pisarro continued with more combination sets using numbers. His findings of those registered:

  • 1 digit, 3 letters: 16.2%
  • 2 digits, 2 letters: 24.6%
  • 3 digits, 1 letter: 30.6%
  • 4 digits: 100%

Next, Pisarro tested hyphens. Of those sets that were registered:

  • 3 random letters a-z + hyphen: 60.6%
  • 3 random characters a-z, 0-9 + hypen: 17.4%
  • 3 random digits 0-9 + hypen: 48%

His final conclusion: "Out of the 1,774,224 possible 4-letter dot-com domains (36^2 * 37^2), actually less than half are registered."

So, if your name is Randy Berkowitz-Wilson III, you might be able to get that brief and eponymous domain you always wanted.
POSITION:  No positions in stocks mentioned.
TAGS:  GOOGLE, CUIL, BING, DOMAIN NAMES, GO DADDY GO!    SOURCE:   Semmyfun
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