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From Olympic Ideals to Corporate Blitz: A Brief History

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"This February, get ready for a 21st century Games, where the big spending battles of corporate titans could overshadow the rivalries of the ice rink and ski slope. And the supreme prize is the eyes, minds and ultimately, pocketbooks of the entire world. It wasn't always like this. The modern Olympics began as the idealistic vision of a romantic dreamer. His name was Pierre de Coubertin. The moustachioed French aristocrat grew up during his country's humiliating defeat in the 1870-1 Franco-Prussian war."
SOURCE:   The Tyee

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