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At 40, Earth Day Is Now Big Business

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THE COLOR OF MONEY
"So strong was the antibusiness sentiment for the first Earth Day in 1970 that organizers took no money from corporations and held teach-ins “to challenge corporate and government leaders. Forty years later, the day has turned into a premier marketing platform for selling a variety of goods and services, like office products, Greek yogurt and eco-dentistry."
SOURCE:   New York Times

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