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Super Bowl Sunday Could Mean Huge Deals for Non-Fans

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Sometimes the best thing about a holiday or big event is that the celebrations clear out our city’s most coveted and hard-to-get-into places, allowing the non-revelers the lay of the land -- often at a discount. Such is the case for Super Bowl XLVI.

Unless you’ll be in need of hotel or restaurant accommodations within a 20-mile radius of Lucas Oil Stadium in Indianapolis or the betting capital of Las Vegas on the weekend of February 3, there are some serious deals and benefits to be had in much of the rest of the non-pigskin loving world.

Booking a flight on Super Bowl Sunday with airlines like American (AA), Delta (DAL), JetBlue (JBLU) and Virgin America will increase your chances of not having a seatmate. And on JetBlue, you can not only watch the game on DirecTV (DTV), the airline is offering free Snyder’s (LNCE) Buffalo Wing Pretzels and $1 off alcoholic beverages.

If you’re an avid golfer who’s faced fierce competition for tee times at any of the Troon Golf managed luxury properties in Phoenix, “You’re going to have the course to yourself...come noon,” says spokesman Brett Brooks. After the Waste Management (WM)-sponsored PGA Tour at the Tournament Players Club, also in Phoenix, the courses are “virtually empty in the afternoon with everyone wanting to get to the tournament for the final holes and then go directly to their Super Bowl parties,” said Jerry Rose, vice president of Communication Links.  

Despite being a great weather weekend, many of the country’s best ski slopes are “wide open” on Super Bowl Sunday. Some resorts offering significant savings off lift tickets include Canyons in Park City, Utah at over 30% off, Vermont’s Jay Peak at 39% off and Colorado’s Copper Mountain at 50% off. Liftopia, the biggest online ski ticket hub, expects deals to average around 40%.

Lest you think there’s little overlap between spa and theater-goers and football fans, think again. According to SpaBooker, spas see between ten and 12% less business on Super Bowl weekend. Tickets for the most popular show on Broadway, “The Book of Mormon,” are 20% less for the evening of February 5, says  

Foodies who have been dying to get into the Mario Batali restaurants Del Posto in New York and Osteria Mozza in Los Angeles, will finally get their chance. “Super Bowl is without a doubt the single least-busy night of the year,” Mario Batali. “You can get into any of my restos with probably less than a week’s notice.” books about half the number of reservations in restaurants on Super Bowl Sunday than any other given Sunday.
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