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RIM Hangs Itself with Latest Disaster

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BLACKBURIED
DailyFeed
And the awful news keeps piling up for Research in Motion.

Last week, during an abysmal earnings call, RIM's jubilant co-CEOs congratulated each other for a job well done. Sure, the company's 2011 lineup is a barren landscape and shares may have fallen 20% the following day, but as Mike Lazaridis intimated, "This is fun! We're changing the world! We're transforming the way people work! We birthed a tablet in a year! We transitioned to a new operating system!"

And today, as shares took an additional hit of 5%, Boy Genius Report received information that the rest of the year will be even rougher than expected.

According to a source familiar with the matter, RIM has been "strong-arming several carriers" to approve half-baked BlackBerry devices to fill the embarrassing void until the next-generation platform debuts. (This, of course, won't occur until 2012.) The company has been forcing smartphones like the BlackBerry Bold 9900 down the throats of carriers, ensuring that the devices are approved "no matter what -- with bugs and problems."

Geller adds that this isn't anything new for BlackBerry releases. The BlackBerry Torch and BlackBerry Storm notwithstanding, several RIM devices have been plagued with glitches, unpolished software, and random reboots. Geller writes:

"There have been multiple devices, we have been told, that have been forced through the Technical Acceptance process with multiple carriers, and it's one of the reasons some carriers launch devices sooner than others (barring any exclusivity arrangements) -- some play ball but others won't. Remember how Rogers was one of the first carriers to launch the BlackBerry Bold 9000 while AT&T didn't launch the device until November? The device constantly failed Technical Acceptance on AT&T, but Rogers pushed the device out anyway as a result of pressure from RIM. And Rogers is most certainly not the only carrier that has found itself in that position."

So what does this mean?

Well, rather than having a 2011 lineup completely bare of new products, RIM is peppering the next few months with buggy, glitchy, subpar devices. The company is no longer allowing customers to flock over to Apple, Google, and -- hell, why not? -- Microsoft because of a lack of devices and limited app development. It's forcing customers to flock over to Apple, Google, and Microsoft because the released devices are so unpolished and bug-addled -- thus ensuring that nobody will ever return.

This is the solution that RIM chose?

Something tells me a new platform isn't going to fix the damage done by this boneheaded decision.

(See also: RIM's Co-CEOs Congratulate Each Other for Disastrous Performance and Research in Motion CEO Admits to Being Clueless)

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