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How a Donald Trump Presidential Run Could Screw NBC

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Donald Trump "yesterday fired the opening salvo in a macho battle of bank accounts with rival presidential contender Mitt Romney," reports the New York Post's Geoff Earle.

"I'm a much bigger businessman and have a much, much bigger net worth. I mean my net worth is many, many, many times Mitt Romney," Trump told CNN's Candy Crowley.

“Anyone assuming that the reality show host’s interest in running for president is just another one of his publicity stunts would not likely be wrong,” wrote political analyst Charlie Cook of the National Journal last week.

While the uncertainty of a Trump candidacy may not be keeping a majority of Americans up at night, the folks over at NBC are apparently concerned about what it might mean for the fall season of "The Apprentice."

According to the New York Times, a "decision by Mr. Trump to formally declare his intention to seek the Republican nomination could disrupt the network’s plans to broadcast future seasons of his show" because of concerns that "other candidates could request equal airtime."

The paper explains that "Networks do their best to avoid the thicket of the equal-time rule, which obligates television and radio stations to offer equivalent time to competing candidates if one gets free airtime" and that "One option would place three of Mr. Trump’s children, all of whom already act as his seconds on the show, at the center of 'The Apprentice' in his absence. But executives at NBC worry that even a solution that puts non-candidate Trumps on the air for three months might lead to a demand for equivalent time from another candidate, or his or her children."

Does that mean Mitt Romney's son Tagg would get his own show?!?! Or Sarah Huckabee?? Or Anna Pawlenty?????

One skeptical NBC executive doesn't think Trump is serious.

“This is Donald being Donald,” he said.

Yeah, but, but, but...he's richer than Mitt Romney. So there.
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