Slow Down to Succeed in Business
Don't let impatience influence you.
In business, a few of the standard refrains for this are: "We'll get back to you." "We need to do a bit more research." "Let's run the numbers a few ways, then decide."
I recognize it's hard to wait. But if you let impatience influence you in business, you'll always wind up cutting corners, fudging numbers, and ending up with a product that screams: "Hi! I was cheap and easy!"
There are always two reasons to do anything:
1. The right reason;
2. The reason that was motivated by speed.
There are always two reasons for choosing the speedy route:
1. Need for control;
2. Feelings of doubt and insecurity.
So when it comes to impatience, keep these things in mind:
1. Fast doesn't always last.
2. A shortcut is often the longest distance between two points.
3. It's often better to go for long-term than short-term.
Think of those patient legends Harland Sanders (YUM), Henry Ford (F), or Walt Disney (DIS). I believe the best business people know the right answer to the marshmallow question:
Q: Would you rather have (a) one marshmallow now (b) five marshmallows later?
A: Always hold out for the five-marshmallow business advantage.
Your goal for today: Be aware of all the one-marshmallows you're impatiently reaching for and decide to refocus on the five-marshmallow reward of harnessing patience.
© Karen Salmansohn
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