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Final "Harry Potter" Set for a Magical Opening


Box office predictions for the weekend of July 15-17, 2011.

It is nice to see Disney release another Winnie the Pooh adventure, but they probably would've gotten better traction with it if they animated the characters in CGI versus using the classic hand drawn technique. Had they used a modern take on the classic characters, it is possible that older kids may have been enticed by the film. Most parents will gladly take their toddlers to Pooh's latest adventure, but many may choose to sit it out because there are so many other Winnie the Pooh cartoons available on DVD.

There hasn't been a new Pooh film in theaters in nearly 6 years and the last three didn't exactly set the box office on fire. The Tigger Movie, released in 2000, fared the best at the box office, opening with $9.4 million and bouncing its way to a final gross of $45.5 million. The other two didn't do as well; 2003's Piglet's Big Movie opened with $6.1 million and finished with $23.1 million while 2005's Pooh's Heffalump Movie debuted with $5.8 million and exited theaters with only $18.1 million. Based on the brand recognition of the title alone, Winnie the Pooh should perform slightly better than the other films but it will face way more competition in the marketplace than those films did. I am predicting that Pooh and friends will fill the honey pot with about $8.5 million this weekend.

To see the rest of my predictions for the weekend, check out the chart below.

Weekend Release Schedule, 2011 vs. 2010

All debuting titles for the weekend are in red.

Based on my estimates for the Friday to Sunday period, total box office will be up about 25.3% from 2010.

Source:, HSX,,

Editor's Note: Bill Bonfanti writes daily as Box Office Analyst and Film Critic for Visit FilmGo to view the latest box office news, movie trailers and more.
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