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business newsHow Confident Are Consumers in the Future of the Economy?
There are three large surveys this month that aim to measure consumer confidence in the economy's future. Here, some results so far.
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This is the time of the month when the consumer surveys come out measuring confidence in the economy’s future. There are three large surveys: Conference Board, Gallup, and the University of Michigan. They all try to measure our belief with regards to the future, and specifically whether or not we feel like spending our money. Today Gallup and the Conference Board came out with mixed results. On Friday the University of Michigan/Reuters survey comes out. (It has been showing a rising trend for the last four months.)
Gallup does their own survey of 3,434 respondents. The result was that consumer confidence hasn’t improved for a year:
Asked whether the economy was getting better or if it was poor, respondents answers were unenthusiastic at best:
The Conference Board had a different take on the future:
That sure looks good but, looking closely:
Optimism is no better now than it was a year ago, also suggesting that little progress has been made economically over the past 12 months. Up to this point in 2011, there seems to have been a relatively great amount of optimism about the US economy going forward. Whether last week’s deterioration in consumer confidence is the beginning of a new trend or just a short-term aberration remains to be seen.
Also, from the Conference Board’s press release:
Those stating business conditions are “good” increased to 12.4 percent from 11.3 percent, while those claiming business conditions are “bad” was unchanged at 39.6 percent. Consumers’ assessment of the labor market was also more positive than in January. Those saying jobs are “plentiful” rose to 4.9 percent from 4.6 percent, while those stating jobs are “hard to get” decreased to 45.7 percent from 47.0 percent.
Consumers’ short-term outlook was more optimistic than in January. Those expecting business conditions to improve over the next six months increased to 24.4 percent from 24.0 percent, while those anticipating business conditions will worsen declined to 10.4 percent from 12.2 percent.
This is their best reading in three years.
I don’t know if this makes a difference, but the Conference Board just fired its former pollster and hired Nielsen instead. They surveyed 3,000 respondents. Their survey is billed as a leading indicator.
Who do you want to believe? With 43.6 million Americans, or 14.1% of the population on food stamps, relatively flat wage growth, and a dour unemployment picture, I don’t think that only 17.3% of Americans feeling better about their future income potential versus the prior reading of 15.3% really means that much. Ditto with the percentage of those seeing business conditions improving going from 11.3% to 12.4%. 39.6% of respondents said they are worse, and the rest, or 48% see no change or have no opinion. Another way of saying this is that 87.6% of the respondents didn’t have a positive view of business conditions.
The Conference Board’s statement that “Consumers’ appraisal of present-day conditions improved moderately in February” is true but I would question its relevance. At such low levels of enthusiasm among its respondents, a point or two doesn’t mean much. If you step back and look at what these results reveal, it doesn’t look to me as if consumers are more optimistic about the future. To say otherwise is just spin. I think Gallup has the better view right now.
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