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Turning Potholes into Profits


While many enjoy arguing and finger- pointing at the pothole, a few want to find the contractor who will be hired to fill it.

With the Univision (UVN) buyout in the news, on the heels of the Texas Regional Bankshares buyout which some of you may not have noticed, we are clearly reminded of the OTHER way to deal with the immigration problem. Capitalists have a magic ability to turn potholes into profits. While many enjoy arguing and finger-pointing at the pothole, a few want to find the contractor who will be hired to fill it. No surprise why money flows from the "Many to the Few" (our P&L's principle #1). The protesting down here in Texas on both sides of this issue has reached significant levels, yet another chapter in what I believe will become a social civil war but that's better discussed in a well Pinot-Fortified bunker at MIM3.

Coupla thoughts from my turret:

The population of Hispanics is growing dramatically. In Texas the most popular baby name has been José for several years in a row. (And that was before Canseco became the most influential scribe in the country). If I really wanted to digress I might point out that a fair/flat consumption tax might knock out two of our problems, and that we should follow capitalists not politicians in uniting North America, and working together because we need to compete (not retire) on a world stage, but I won't mention my thoughts on any of that.

I did, however, total the top 10 U.S. Advertising Agency's revenue growth last year and it averaged 7%. By comparison the top 5 agencies marketing to Hispanics grew revenues more than 30%. By the way, just a bit higher than those were the top five marketing to Asian Americans. Their clients are spending more because their customers' buying power is growing much faster than the U.S. on average, simple formula. All of that is disguised in "flat economy" numbers. Compare that to the Top 10 Advertisers (none catering to immigrants), who after spending tens of billions last year watched their 2005 top lines increase only 3.7% and their earnings fall (13%), on average. Spending more, making less. Kinda sounds like investing in one of these companies, speaking of which - I'll have another article done soon, breaking down the very telling advertising statistics and where I think the "tells" are. By the time I'm done I may be on the Ad Agency's Ten Most Wanted Lists because I think traditional assumptions are going to be crushed.

Bad economy? Bad market? It all depends on where you look.
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