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Toddo on TV: Video Games as Advertising Plays

Minyanville Staff May 09, 2008 12:00 pm


	The markets, movers and more.

See more of Toddo on TV in the following articles: , , , .

With all eyes on the better than expected sales of Take-Two Interactive's (TTWO) Grand Theft Auto IV, this Yahoo Techticker video looks at this sector through a different lens. With TiVo (TIVO) pushing Madison Avenue out of television and satellite doing the same for radio, captive eyeballs are there.

Tags: ERTS, ATVI, TTWO, ADVERTISING, GAMES


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